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Customer story

Croma optimizes website and reduces drop offs by 15%

Croma is India's first large format specialist retailer for multi-brand digital gadgets and home electronics.

Customer story

The story

01

The Challenge

Critical mobile and desktop pages took more than 12 seconds to load. Reliability under heavy traffic, rising infrastructure costs and DDoS vulnerability were major concerns.

02

The Solution

Croma used the Nitrogen Digital Experience Platform 5.0 for granular page caching, progressive rendering, third-party script management, DDoS mitigation, Origin Shield and managed WAF.

03

The Benefits

Infrastructure costs reduced by 20%, a 30% increase in speed, and a 5% increase in orders.