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Customer story

Aza Fashions's website performance increased by 40% using Nitrogen

Aza curates the finest in Indian fashion and represents the pinnacle of modern luxury and service.

Customer story

The story

01

The Challenge

Aza wanted to load image-heavy pages quickly even in remote areas, keep infrastructure costs down, and tap peak-season traffic to increase conversions.

02

The Solution

Nitrogen's AI-driven image optimization reduces image sizes, improves quality, and speeds up delivery. Product Recommendations suggest products based on previous customer interactions.

03

The Benefits

Web and mobile performance increased by 40%, reducing traffic costs and enhancing the shopping experience. Conversions increased by 4%.