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Customer story

Basics Decreased time to market through PIM Customizations

Basics is Canada’s largest network of independent office supply dealers.

Customer story

The story

01

The Challenge

Manual data input and inconsistent data integrity plagued operations, leading to multiple audits, data duplication and unnecessary replication.

02

The Solution

We engineered a streamlined process from Product/Item creation and maintenance to print planning, web enrichment, proof-reading, and release of enriched content to Basics' website and dealer network — plus a robust digital asset management solution.

03

The Benefits

A single, reliable source of Product/Item master data, centrally managed data integrity, and faster print media generation — saving time and resources while improving customer satisfaction.